Data Optimization
We make your data insightful and actionable — from sales reports to customer behavior — so you make informed decisions instead of going on gut feeling.
Data-Driven E-commerce Optimization
You’re collecting data every day — sales, customer behavior, inventory movements, marketing performance. But is it helping you make better decisions? We help you turn raw data into actionable insights.
What We Analyze
Sales & Revenue
- Revenue trends and seasonality
- Product performance analysis
- Customer lifetime value
- Average order value optimization
Customer Behavior
- Purchase patterns and preferences
- Retention and churn analysis
- Segmentation and targeting
- Customer journey mapping
Operations
- Inventory turnover rates
- Order fulfillment efficiency
- Shipping cost optimization
- Supplier performance
Marketing
- Channel attribution
- Campaign ROI analysis
- A/B test results
- Email performance
Our Optimization Process
- Data Audit - We assess what data you have and its quality
- Goal Setting - We define KPIs that matter for your business
- Dashboard Setup - We build real-time visibility into your metrics
- Analysis - We dig into the data to find opportunities
- Recommendations - We provide actionable steps to improve
- Implementation - We help execute the improvements
- Monitoring - We track results and iterate
Custom Dashboards
We build dashboards that show you what matters:
- Executive Dashboard - High-level KPIs for quick business health checks
- Operations Dashboard - Inventory levels, fulfillment metrics, and alerts
- Marketing Dashboard - Campaign performance and customer acquisition costs
- Finance Dashboard - Revenue, margins, and cash flow visibility
Tools We Work With
Analytics
- Google Analytics 4
- Shopify Analytics
- Lightspeed Insights
- Custom BI solutions
Visualization
- Looker Studio (Data Studio)
- Tableau
- Power BI
- Custom dashboards
Data Integration
- Supermetrics
- Funnel.io
- Stitch Data
- Custom ETL pipelines
Results You Can Expect
Our optimization work typically delivers:
- 20-30% improvement in marketing efficiency
- 15% increase in average order value
- 25% reduction in stockouts
- Clear visibility into what’s working and what’s not
Ongoing Support
Data optimization isn’t a one-time project. We offer:
- Monthly performance reviews
- Quarterly strategy sessions
- Continuous dashboard improvements
- Ad-hoc analysis requests
Ready to make data-driven decisions? Let’s analyze your data and find opportunities.
Related Services
AI & Automation
We connect tools, systems, and platforms so processes run automatically — ideal for businesses that want to scale without extra manual work.
Data Migration
We migrate data between platforms like Shopify, Lightspeed, or Exact — carefully and without data loss — so you can move forward quickly without downtime.
Custom Development
We develop smart, custom-built tools tailored to your processes — from product feeds to dashboards — so you spend less time on repetitive tasks.